YOU SPEND SO MUCH TIME, EFFORT AND COLD HARD CASH SENDING TRAFFIC TO YOUR ONLINE STORE…
And for what…?
So that they can order from you once and never return? (was it something you said?)
So that they can sign up for your oh-so-enticing opt-in, only to eternally sit on your list? (tanking your email deliverability)
Or maybe it’s so that they can add a few things to their cart, only to abandon it faster than me dropping my kid off at daycare? (mama’s got work to do, kiddo)
You don’t have a traffic problem.
You have a customer experience problem.
You’re sending perfectly good potential customers to a website that doesn’t convert well, blasting them with more of the same ol’ salesy emails they see everywhere, and subjecting them to a buying experience that’s kinda… yawn (at best).
And then wondering where it’s all going wrong...
Well step away from the search engine, cause the madness ends here.
This ain’t no fluffy branding BS.
This is how you outshine your competitors, create a memorable customer experience and build an iconic brand worthy of loyal customers.
Your website directly impacts if people want to buy from you, how much they spend and if they come back.
You need strategically persuasive copy that’s constructed to get results.
PERSUASIVE PRODUCT DESCRIPTIONS
Ahhh product descriptions… the oft-overlooked snippets of copy that are so close to that point of conversion, you can basically smell the sale.
The right words will connect, persuade and motivate them to add to cart. The wrong ones will cost you.
You’ve got their email address… now what?
From your welcome and abandoned cart sequences to those underestimated transactional emails — these automated personality-packed sequences are your secret weapon when it comes to increasing sales, LTV and purchase frequency.
Once you’ve got a killer brand personality to leverage, product descriptions that get those visitors clicking and automated email sequences that sell without being spammy pieces of junk (y’know, the kinda stuff you’d be ashamed to show your mother) —
You’ll be wondering why you didn’t do it sooner.
What is this WORD sorcery you speak of?
This is equal parts science (oh hi, consumer psychology!) and creativity (minus the tortured artist schtick).
You're not just hiring me to sit around and wait for the right words to magically flow from my fingertips.
Because that’s just gonna lead to a lot of head scratching and Netflix watching...
Instead, I use my proven process (and wait til after hours to binge the latest season of Barry):
STEP 1: I GET ALL UP IN YOUR BIDNESS
You tell me your deepest, darkest secrets answer an in depth branding questionnaire
We’ll meet for a kickoff call, so that we can dig deeper where needed
I’ll creepily stalk, er, I mean legally follow your prospects from a distance (ie. research until I can’t see straight)
We solidify your brand mission, values, personality, tone of voice and key messages
STEP 2: GETTIN' WORDY WITH IT
I lock the cat out of the office and tap away at my keyboard, whipping research, strategy and brand personality into something that gets your customers clicking (and coming back for more)
You receive your first draft to run your eyeballs over
You get 1 round of light revisions (if needed)
An external proofreader makes sure it’s all above board (because typos are for chumps)
STEP 3: SHINY HAPPY WORDS THAT SELL
Your new copy is ready to be paraded around like a piece of arm candy (ooooh it's so shiny and pretty and you just wanna marry it but that'd be weird...)
2-3 months after your project wraps, I’ll check in to see how it's all going (and recommend tweaks if needed)
Done playing around?
Projects start at $4700, and there’s a 3-4 month waiting list.
Not sure what your business needs?
(Or can’t wait 3-4 months to get on my calendar)