Can you keep a secret?
you gotta pinky swear you won't go spreading it around...
You seem like the trustworthy type, so here goes nothing:
I might be a teensy bit evil.
But not that murdering psycho kind of evil. More of a calculating (and totally misunderstood) Disney villain.
Consumer psychology and neuromarketing makes my insides all tingly (TMI?)
I love nothing more than digging into the deeply held beliefs behind why your customers do what they do, and then tapping into that to motivate action.
How do I sleep at night?
(solidly thanks to some new earplugs)
But also, by knowing that these powers are strictly used to help like-minded businesses reach (and help) more people.
Using words to get your customers clicking is what I do. Research, brand messaging strategy and damn good copy is my jam.
I'm powered by black coffee and getting results for my clients — it's almost certainly not healthy. But DAMN, it feels good!